Bike-friendly Arlingtonians are all a-buzz these days, ever since BikeArlington announced an open casting call in partnership with Modacity and Vancouver Cycle Chic. Modacity will be doing a series of videos on everyday Arlington residents who just so happen to bike for transportation. They are taking applications through the end of the month, and then the lucky winners will be filmed in May. The whole goal of the campaign is to show biking as a normal activity, something people of all ages, ethnicity and socioeconomic backgrounds do. Check out this video as an example:
Of course I plan on applying! I think I’m perfect for this! What shall I wear? What photo should I pick showing me and my bike? What can I say about myself that will make them choose me as representative of Arlington bike riders?! Then there is a bigger question – I need to have my bike repainted, but what color?! I mean, if there is a chance it could be on film, it can’t just be any color! But I don’t see any reason to pick a different color, so do I ask to have it redone in the same paint? (The Mechanic, by the way, is the one who first painted it that color, before we even met.) And then I might need to make a new reflective dress to coordinate!
But I think that I might be getting ahead of myself. First of all, BikeArlington is in my office, so is this one of those things where “employees not permitted to participate in contest” rules apply? I’m assured not, but I don’t know what Modacity might think. And I work in TDM, so maybe that disqualifies me. I’m not exactly a “normal” bike rider, although I started biking to work long before I even knew about BikeArlington and got my job. And then, making my own bike friendly clothes is different, not normal. Not everyone makes their own clothes that they can bike in and wear in the office.
The whole point of “normal” biking is that it doesn’t take any special gear to do it, just a bike and a desire. My bike is an extension of my style, and I choose to dress around it, as well as dress it up, but I have to say, I don’t see other women biking around like this. More so in DC, but not in Arlington. So I’m not sure how normal that makes me! And frankly, I’d like to see a good mix of bike riders chosen, people who represent all the differences that make up daily Arlington life – families, older people, people biking to the farmer’s market and to their jobs, in all the different neighborhoods, including Columbia Pike.
I still plan on applying and definitely want to be chosen to star in a video. But I will be okay with not being chosen, with not representing “normal” Arlington. I’ve never been “normal” my whole life, so I guess, why start now?
And if you or anyone else you know would be good for this cool project, be sure to apply or pass along the link above! Good luck, Normal Arlingtonians!
Best of luck. I wouldn’t qualify at all –I do cycle often with some (though not always) cycling gear. I don’t cycle in dresses except for skorts.
I don’t know that cycling in dresses is a criteria they are specifically looking for; many women i know don’t even like wearing them. And I probably only wear dresses and skirts less than half of my work week. I am so curious as to whom they will pick! I bet it will be hard to choose. 😊
I perceive this “campaign/contest” will be trying to go after more streetwear on bike image. In order to popularize / broaden cycling interest. Nothing wrong with that. Will be interesting if and when cycling is normalized in 10 years, if this cycling chic movement will fade away.
I just cringe at the thought of cycling in high heeled dress leather pumps. Of course, now I am recovering from a head injury when another cyclist crashed into me..